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The Valley Today is a radio show and podcast dedicated to shining a light on the vibrant community leaders and local events that make the Shenandoah Valley of Virginia truly special.  Insightful conversations, engaging stories, and event details connect listeners with the heart and soul of the valley, showcasing its unique culture, initiatives, and people.

Apr 27, 2021

We pre-recorded today's conversation with Justin Kerns from Winchester/Frederick County Convention & Visitors Bureau and his guest Amanda Carter of the Charrette Creative Agency.

We talked about their new “Uncommon to the Core” advertising campaign, how they developed it, how cool our community is, and why they're so excited about rolling it out. You can see the video here: https://visitwinchesterva.com/